09.05 · Governance / Archive

Versioning, naming, retiring an asset cleanly.

Nothing in the library gets silently overwritten. Old versions move to the archive: searchable, citable, never deleted. Retirement is a deliberate act, never a default of neglect.

Versioning

  • Major version (v2.0): structural change to the asset's job or audience.
  • Minor version (v2.6): refresh of claims, copy, or visuals within the existing structure.
  • Patch (v2.6.1): typo, broken link, or accessibility fix. No claim changes.
  • Filename carries the version: diray-capabilities-deck-v2.6.pptx.

Naming

  • Lowercase, hyphenated. No spaces. No camelCase.
  • Audience comes after asset type when relevant: capabilities-deck-cmo-v2.6.pptx.
  • Quarter and year on time-sensitive assets: velocity-benchmark-q3-2026.pdf.

Retirement

  • Retired assets move to /archive with the retirement date and reason.
  • No silent deletion. Even broken assets stay archived for citation reasons.
  • Active links to retired assets get redirected to the current version.
  • Owner: Brand Kit lead. Cadence: monthly archive sweep plus annual deep review.
  • Annual review of the archive. Anything older than 36 months gets a "do we still need this?" pass.